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La Prora Explore · Welcome & Experience Center

Your gateway to Abruzzo

More than a beach: your starting point for discovering Pescara and Abruzzo.

Luggage storage: FREE for up to 2 hours for beach, restaurant or bar customers, €3 per large bag for up to 8 hours.

The La Prora beach seen from above, with rows of Palme and the pool

What you will find at reception

  • Luggage storage – free for up to 2 hours for beach, restaurant or bar customers, €3 per large bag for up to 8 hours
  • Beach towel hire – €5 for one, €7 for two, with ID or a €20 deposit: ideal if you are flying or travelling light
  • Free sunscreen – and on sale: suncare products, towels and beach kits
  • Phone charging – 20 minutes free
  • Help in several languages – Italian, English, French and Spanish
  • Free personal itinerary advice – ask us for tailor-made ideas, including food and wine routes

The outdoor reception opens from 15 May, 7:00 to 20:00; on other days you will find the desk inside the restaurant. Our advice is free. Transport, tastings, entrance tickets, guides and other third-party services may cost extra.

The La Prora bar and terrace under the white parasols

Our customers come first. Our hospitality is open to everyone.

You do not need to be a La Prora customer to come to reception for information and the services available. When we are busy, priority goes to guests using our breakfast, restaurant, aperitifs, beach, pools or accommodation.

While you are here

Enjoy international breakfast (9:00–12:00), lunch at our restaurant, an aperitif, the beach or the pools.

The La Prora pools by day, with palm trees and sunbedsThe La Prora terrace, with shaded tables and plants

Stay in Abruzzo

The last three have their own websites and booking systems.

Double room with a blue wall, air conditioning and a French window

Discover Abruzzo

Tell us how much time you have, what you enjoy, whether you have children with you, how you are travelling and where you are staying. We will help you plan your day or your trip around:

  • Villages and culture – Santo Stefano di Sessanio, Rocca Calascio, Sulmona, Scanno
  • Food – arrosticini, Pecorino di Farindola, Sulmona sugared almonds
  • Wine – Montepulciano, Trebbiano and Cerasuolo d’Abruzzo
  • Nature – Trabocchi Coast, Majella National Park, Gran Sasso
  • Families – Stiffe Caves, Cavallone Caves

We speak English

At reception, on the beach and in the restaurant you will be welcomed by a well-trained young team who speak excellent English. Ask us anything: we are always happy to help.

Contact us

Frequently asked questions

Do I need to be a customer to use reception?

No. Anyone visiting Pescara can ask for information and use the services available, subject to operating conditions. Our customers have priority.

What is free at reception?

Sunscreen, 20 minutes of phone charging and itinerary advice. Luggage storage is free for up to 2 hours for beach, restaurant or bar customers.

Are tours free?

Our advice is free. Transport, tastings, entrance tickets, guides and other third-party services may cost extra.

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